Our Privacy Policy at Norton Top Search UK

At Norton Top Search UK, protecting your data is as important as warning you about scam casinos. This Privacy Policy outlines how we collect, use, and safeguard your personal information when you use our website, which provides UK online casino security insights and reputation checks. We operate under English and Welsh law and comply with UK GDPR and ICO standards.

What Data We Collect and Why

We collect information to operate our service, provide scam casino warnings, and improve your experience. This includes data you provide directly and information gathered automatically as you browse.

Personal Information You Provide

This includes your email address when signing up for alerts or contacting us for advice on safe UK online casinos.

Automatically Collected Data

We automatically collect technical information such as your IP address, browser type, device details, and pages viewed.

Data from Casino Review Interactions

We collect anonymised data on interactions with our reviews to understand what content is most valuable to British players.

Our Use of Cookies and Tracking

We use cookies for site functionality, analytics, and advertising, with clear consent options. Manage preferences via our cookie banner or browser settings.

Essential Cookies for Site Functionality

These are necessary for website operation, enabling core functions like page navigation and secure access.

Analytics and Performance Cookies

These cookies allow us to measure site performance and identify popular pages on safe online casino guides.

Advertising Cookies from UK Casino Partners

Trusted affiliate partners may set cookies to track referrals for commissions, subject to your consent.

How We Use Analytics

We use tools like Google Analytics with IP anonymization to track trends and improve content for UK users.

Google Analytics Setup for UK Audiences

We use Google Analytics with IP anonymization activated, so your full IP address is not stored, complying with ICO guidance.

Understanding User Behavior on Casino Reviews

Analytics help us see which scam casino warnings and reputable brand reviews are most read by UK players.

Improving Content for British Players

Insights allow us to tailor editorial focus on UK iGaming brand reputation and security features.

Third-Party Services and Data Sharing

We may share data with trusted partners, such as when linking to UK casinos, but we never sell your personal data.

Affiliate Casino Links and Commissions

Clicking links to licensed casinos may share a unique identifier for referral tracking; your subsequent activity is governed by their privacy policy.

Legal Disclosures to Authorities

We may disclose information if required by law, for example, to the UK Gambling Commission or law enforcement.

Your Rights Under UK GDPR

As a UK resident, you have rights to access, rectify, or erase your data under UK GDPR. Exercise these rights free of charge.

Right to Access Your Data

You can request a copy of the personal data we hold about you.

Right to Rectification and Erasure

You can request correction of inaccurate data or deletion of your personal data in certain circumstances.

How to Exercise Your Rights with Us

How Long We Keep Your Data

We retain data only as long as necessary for the purposes outlined, following prudent guidelines.

Standard Retention Periods

Newsletter data is kept until you unsubscribe. Analytics data is retained for 26 months. Contact enquiries are kept for 24 months.

Data Deletion Procedures

We have secure processes to delete or anonymise data at the end of its retention period.

Contacting Us About Privacy

For privacy concerns, contact our Data Protection Officer. We are committed to resolving issues promptly.

Data Protection Officer Details

Contact our Data Protection Officer at: [email protected].

Expected Response Times

We aim to acknowledge privacy-related contact within 48 hours and provide a substantive response within 30 days.

Securing your data is core to our mission of ensuring safe online gambling for British players. We apply rigorous standards to protect your information, just as we scrutinise the security of UK iGaming brands.